Susan Bratton

Susan Bratton Featured on Australian TV Show “Perrett Report”

During my trip through Australia, keynoting the Affili@Syd conference and the ADMA (Australian Direct Marketing Association) Email and Social 3-city program I was featured on FoxTel on the Perrett Report. Here’s Janine Perrett interviewing me for Australian business television. Thanks to Simon Van Wyk, founder of HotHouse agency and his beautiful wife, Linda Smith, who […]

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Keynote: Persuasion Strategies for Digital Marketers

Are you an aficionado OF or a slave TO conversion? Numbers and letters… the war online is won or lost in the subtleties of A/B testing and conversion optimization (the metrics) and getting into the psyche of your prospect (the words). Are you world-class at both disciplines? Before you optimize conversions, you must begin with

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“Your Speech Just Saved Me $200,000” – Entrepreneur

I spoke at Underground 007  on the topic of “The Trillion Dollar Secret” – profitable ideas bootstrap entrepreneurs can steal from venture-backed silicon valley start ups. One well-known entrepreneur said, “Your speech just saved me $200,000. Basically I was negotiating to sell my stake in a company. The buyer offered $200K to low ball me.

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My Ballsy Risk – Quadruple Win at Underground 007

I didn’t win the Underground™ Marketer of the Year award – that went to Joel Marion, whose presentation, rich with insider email conversion techniques, deserved the award for being the most applicable to the largest number of attendees. He was excellent. Joel’s products: Cheat Your Way Thin Xtreme Fatloss Diet (first million dollar fitness launch)

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Please Help Me Win $10,000 For Cheryl’s Children’s Home in Kenya

UPDATE HERE: My Ballsy Risk! I’m the opening speaker at Yanik Silver’s Underground 007 event in March. One of twenty speakers will win $10,000 for the charity of their choice by popular vote. I want to win! Last summer Taylor (14), Tim and I went to Nairobi and before we left, we held bake sales

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